For nine months we watched users open the inbox, read three messages, and stare at a blank reply box. Then we shipped sentiment + suggested-actions. Here's the data, the design choices we got wrong, and what we'd do differently in v2.
We A/B-tested auto-send drafts against AI-suggested replies. The results surprised us.
After analysing 8,400 quote messages in NextFlow, the patterns of fast-close quotes are extremely consistent.
How a 3-person joinery shop in Bristol turned dead form submissions into a 180k pipeline in 5 months.
Doorhangers vs. Insta ads vs. SEO vs. referrals - based on what our customers actually report.
A frank engineering write-up of our payments stack, including the bits that broke at 2am on a Saturday.
A short essay on what we cut, what we kept, and why Negotiating is a trap stage.
It is not a single prompt. It is three small models stacked, and the latency math is interesting.
Day 1, day 3, day 7, day 14. Why the gaps matter more than the messages themselves.
A roofing crew that stopped chasing fresh enquiries and started mining their own customer list.
Field notes from running a small CRM, interviews with service founders, and the occasional teardown of a great (or terrible) sales workflow.